HTML5 on Arcade Fire
The Google Creating Lab is working for a couple of months on a project that is designed to give to the music experience a new face, proper for the modern web. The specialists have played with this issue because they have figured out once again that the technology is a field with an amazing evolution, so the possibilities are endless.
On 30th of August Google has launched a new project, which consists in a musical experience designed especially for the browser. The project is called “The Wilderness Downtown” and it is created by Chris Milk, in partnership with Arcade Fire band and of course, Google.
By mean of this project made specifically for the web, the users will have the possibility to enjoy a whole new and improved experience, not only unique, but personalized for each viewer.
“The Wilderness Downtown” project is designed around the latest song from Arcade Fire, called “We used to wait”. The main idea is for the users to remember the most important moments from their past, pictures with them on the streets they grew up in.
This month, more than 3.7 million people all over the world have seen live on YouTube the concert of Arcade Fire, playing songs from their latest album “The Suburbs”, so the users should already know the song of the project if they have seen the concert.
As for the technical details of the project, you must know that the technology includes HTML5, Google Maps and other several tools according to the latest web technology, and multiple browser windows moving around the main screen.
“The Wilderness Downtown” is created following Google Chrome and the main source of inspiration is the latest developments in modern browsers.11
